5 Profitable Ways Bloggers Can Attract More Direct Advertisers

It is a sure fact that in the initial years if blogging career, there is limitation on how much you’re going to earn from PPC services like Adsense.  So if you have decent amount of traffic and good page rank for your blog you can earn close to a Pro blogger in very short time.

Note: Consider this article only if your blog have at least Google PR 2 & unique visitors more than 10,000/month

There has been a significant need for direct advertisement for whatsoever reasons for both webmasters as well as bloggers. I have figured out some of the profitable ways you can start making more than 300% of the money you can earn from Adsense. So I thought these tips will be helpful for you.

1. Making available some “Premium Placements” for advertisers

Placements matter more on banner advertisements compared to text link ads as they are more profitable per impressions. Offering some of the best & premium placements for advertiser can surely get you more revenue.

Some of the well known advertising placements are on top left corner & In the Header of the blog. Above the fold advertising is always appreciated by advertisers across the web.

2. Availing the variety of advertise types to advertisers (With Screenshots)

Support for Flash /Rich media text ads compared to simple image banner ads will always gives you added advantage for getting more revenue compared to normal CPM based ads offered by Adsense. You can offer it in various sizes like 125×125 px, 300×250 px, 728×90 px, 160×600 px & much more depending on your blog design.

Also avail them screen shots of ad placements which makes it more convenient to them for selecting your ad spots.

3. Providing Exclusive & Long term deals for advertisers

Keep ready a copy of advertising invoice including your cost per month/year for banner & text link ads. So if some advertiser hit your mail box expressing his interest in advertising – First thing you do is reply with this pre made advertising cost invoice. You should also update its costing based on your statistics. Some bloggers also prefer to keep their complete analytics statistics at ‘Advertise Page’ of their blog.

4. Making “The Perfect blend” of Text Link & Banner Advertisement

You should avoid keeping too much advertises on your blog, as it can bulks your blog, make it look ugly & will be less profitable for advertisers. So I suggest you prepare a better plan which blends in your site design perfectly. And if you think your theme is not such advertise friendly simply change it.

Text link ads also should be also limited & relevant. Do now flood your blogroll with tons of text links, it can harm your page rank. Do some research on in bound & out bound links before you start stuffing site with direct text link ads.

5.  Using Natural Sense in Advertising:

Do no approve every advertisers comes in your contact.  Go through his offer, see what he is advertising on your site, check if you are already displaying any such advertise. Try to avoid placing similar ads – as it will divide the befit of both advertisers.

As a blogger you have to do lot of things like content production, research, search analysis, statistical work & financial stuff on your own. But take a note that Advertising should be your one of top priorities – as it generates revenue for your blog.

You can generate from $500 to $ 10,000 in your primary years of blogging based on your traffic & innovative advertising work. You get to all this stuff with more years of experience, but I though I should share my direct experience so you don’t loose even a penny of what your blog worth.

Ask me if you need any help regarding any typical issues you faced with advertising or marketing here in comments.

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Why Every Good Blogger Should Try Affiliate Marketing

Well, first of let me declare that we are discussing good bloggers here – who are getting decent amount of traffic and “pocket full of monthly revenues from PPC advertisers & Direct advertisers.

So all newbie’s – just stay away from this stuff for several more months . So let me start with some great stuff that I have came across after experimenting three years of my blogging career.

Affiliate Marketing

Selling products is like having nice business where people invest in marketing & earn huge money for selling their stuff. In online Affiliate Marketing we have to sell other peoples digital products like Ebooks, Software, Services & sometimes some physical goods also (Like DVDs)

What’s the Catch ?

The best thing every blogger have as resource is its huge readers. As blogs gets updated frequently it gets listed higher in searches. High volumes of pages from blog, which have rich content – always help them in search traffic.

Building Email List For Free

Many of bloggers also have thousands of readers subscribed by email, so that content delivery is ensured to each of them. Generally affiliate marketers spend thousands of bucks to promote their product on websites & search results. Their list building is methodologies are well & proven but blogger don’t have to waste any of his extra time building such list.

Just you can put a form for including Email & Name at top right corner of your blog & you can get it from premium email building services like Aweber.com or Free Alternatives like YourMailingListProvider.com

This list keeps on building on itself & you don’t have to spend anything for it.

How to Sell ?

1. Placing Links: The very first way is including product links in your  blog post that are most relevant to the product. Beginners, take note that you don’t  have to place link in every article you have – you just place links in relevant articles. Also you can put link at the end of some post & encourage reader to buy the stuff.

2. Selling to List: If you are sending 12 mails to your email subscribers every month. One or two months can be promotional – where you can insist interested audience to buy the product you have.

You can also add small text link with description just like advertise in every mail you send out.  List of bloggers is not 100% targeted to specific product, because we write about many topics but yes it is still with 60% of interested buyers.

Suppose you send mail to your 10,000 email readers. Considering 1% CTR if 100 people buy the product you have which costs $35 – It will earn you

35 x 100 = $ 3500

So you can make a lot through 2 promotional emails of your blog readers. It can also increase depending on price of product.

3.  Banner Ads on blog:

You can also replace some of your Adsense ads with affiliate banner ads, which can also get you much of revenue. If you don’t want waste much of place you can put small 125×125 ads in pack of four. It displays for different product & can get you revenue from alternate products.

Where to get these high paying awesome products ?

Clickbank.com has been considered as a heaven to affiliate marketers since long time but there are also some new marketplaces to go for. As a beginner I suggest you ClickBank because it’s simple to understand & have wide variety of products.

Key to the Maximum Revenue

Experimenting with different types of promotion, different placements, variety of promotional mails, attractive product description is your key to maximum revenue.

Trying alternative methods would earn you to its fullest potential & almost 3 to 4 times compared to blogging. Its an added source of revenue to your blogs income. It is not going to take much of your blog space or not reducing your readership.

It will always give you more & help you to become an actual Pro blogger.

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Pay-Per-Click: Measurable Advertising For Better Profits

In the realm of what we call “traditional media,” a company will purchase advertising spots in magazines and newspapers, on television and radio, but have no idea whether those ads are truly reaching their intended audience. For all we know, some of our advertisements could be a total waste of money because there is simply no way to measure their effectiveness.

Welcome to the 21st century. With methods of online promotion growing and changing rapidly, it is increasingly becoming easier–not to mention cheaper–to promote your business and measure whether your ads are grabbing consumers’ attention.

Through a Paid Search Agency, contractors will assist your business in using pay-per-click advertising to promote your business and maintain your understanding of your ads’ effectiveness.

Pay-per-click is simple: You pay a flat rate to the publisher for each click on your ad through their search engine. You can target the appearance of your ad based on particular key terms and phrases consumers enter into their search engines. Your results will appear immediately under the search bar, appearing similar to the “organic” (or non-paid) search results underneath. This type of advertising is most commonly seen through shopping search engines, in which consumers can compare prices on similar products. Because these types of search engines are separated by departments or product types, they rely heavily on pay-per-click methods with the advertisers.

It is important to note that, while pay-per-click advertising is a flexible and measurable method of promotion, do not drop all other methods of attracting customers to your products or services. In fact, pay-per-click should be a supplement to the rest of your advertising techniques, creating a multifaceted, multi-level advertising campaign that reaches consumers at home, out and about, and online.

Pay-per-click advertising has major advantages that can help you increase your business, especially for web-based businesses. Investing in the opportunities a paid search agency can provide you will soon prove to be a great investment as you continue to increase your business and reach much broader audiences.

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10 Must Tips To Get Banner Advertises For Your Blog Easily

Before jumping in to the pool of banner advertisement tips, take note that you should look for banner advertisers only if you have huge number of unique visitors as well as page views. And if you don’t have much of visitors, just focus on writing quality content & get some targeted traffic from web.

Lets just start of with some of the finest tips for gaining the good number of banner advertisers for your blog, forum or website. I have been in to blogging form 4 years & now a full time pro blogger. I have been sharing about different kind of niches & experimented well with my blogging. No doubt I made mistakes in the beginning for judging what advertisers want & what I have. But I have taken over with it by experience & writing following tips to  help you to become a good seller of banner advertisement.

1. You must have “Advertise  Page” : Many webmasters & bloggers make this mistake that they overlook the power of the Advertise Page & think that blog is not yet powerful to attract advertisers. Believe it or not – you make your separate advertisement page on very first day of your blog. Even if you don’t have solid amount traffic or PR, You don’t know where advertiser came form & what he wants. Mark it as Must on your list ! Keep details of your advertisment options & contact details so advertiser can reach you directly.

2. Place Advertise Here Banner : Now this is supporting feature you muct have on your blog & you should place advertise here banner all over your blog – like on Home page, Single Page & Archives etc.

This actually clearly gives visual idea to advertiser that where his advertise will be displayed. And can attract 70% more advertiser. Don’t be afraid if your ad slots remain empty for many days & keep it without hesitating.

3. Sign up for Advertising Programs: Now, to let advertisers know that your blog is available for ad sales, you should participate in third party Advertiser-Publisher networks like - BuySellAds.com, If you have good traffic decent PR & Alexa ranking, this site can bring some serious flow of constant advertisers. They allow advertisers to find targeted traffic from their easy to use interface. There are many other networks like BSA but no other works as well as them.

4. Be selective about Banner Placements : Imagine if any advertiser comes to your site & see 10-15 different banners already placed or available slots for it ??? Answer is clear – He will reject the blog because of its low professional placessment & will understand this is made Only for ads site.

So choose your ad spots cleverly & Blend it well within the content & Sidebar.

5. Offer Premium Placements : You’ll see 100′s of blogs tat sell 125x125px & some 300x250px banners. But if you are getting good number of these ads – give some premium placements to advertiser.

Premium stands for – Out of the box placement. Like in header or below navigation some big banner ad 720×90 looks really good & well blended in content.  Not just these experimenting with some 300×125 or 25×25 small pixel ads also attracts some advertiser if you have really high traffic.

Just be creative in what you have to offer for advertiser.

6. Understand the needs of Advertisers : Well, this is actually first step that you must have a perfect understanding about what kind of advertiser you are looking for. And according to it you have to make space on your blog/site. You should also look for that advertiser get as much as impression & profit for their placements & you are not making them fool by any ways.

7. Estimate the Cost according to your popularity: This is biggest mistake people make actually – they just throw some rough price range at advertiser if they contact blogger. It doesn’t work like that. You should exactly know why are you asking for this much cost ?

Always calculate cost based on -> your blog’s popularity+ Advertisement size+ Placement of banner+ Visibility of banner.

What I generally do it compare it with my Adsense earning for that placement & keep banner ad cost little higher that that. But this is just a rough measure, because Adsense have CPC & CPM based ads whereas we have flat rate ads.

8. Maintain Relationship with old Advertisers: If you already have some advertisers, make some chart of their contact details & ads. Contact them before renewal of any ad, ask them if they have any more relative ads, make them offers on special occasional - like on blog’s birthday or New Year.

Maintaining relationship with your past advertiser is always profitable & you don’t have to look for new ones for long time – if u have maintained it properly. BTW This is best tip I have learned form my experience & I do it constantly.

9. Participate in Popular Blogger & Tech forums: Be a regular member at forums like Digital Point, Bloggeries etc., as they are heavily populated with good bloggers, advertisers & audience. You can get good advertisers & long term deals here. Also opportunities of Joint Venture with other bloggers.

10. Be Creative, Be Different & Be Professional : Well actually these are all must requirement for any successful businessmen, marketer & seller. Experimenting new concepts, playing with banner sizes, offering good & long term deals will always give you chance to grab number of advertisers.

“And more advertisers means - more money & more success.”

Hope you will love these tips & enjoy success with your blog advertisement - But do let us know if you have something more valuable to share or have some doubt by commenting below.

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Keeping Your Affiliate Marketing Strategies in Shape

There are a lot of challenges to face in affiliate marketing, just like with any other business. There are pitfalls you need to avoid and certain things you need to do to keep your affiliate marketing strategies working and bringing in consistent ROI. So what’s the best way to do it and how do you stay on the right path to maintaining and growing your business? Here are 10 key tips you should know and remember for making your affiliate marketing business a successful one.

Tip #1. Don’t skimp on SEO. Just because you’re ranking well and bringing in traffic from other sources doesn’t mean you should disregard SEO. Search engine optimization is a long-term strategy that will bring you residual traffic for years to come. Investing weekly or monthly in backlinking or press releases is a great way to keep your site relevant and climbing up the search engine results. Even if you’re ranking well right now for your top keywords, going lax on your SEO will result in someone else outranking you – it’s just a matter of time.

Tip #2. Split-test your landing pages. Whether you’re sending traffic via PPC or article marketing, you’re leaving a significant amount of dough on the table if you don’t split-test what landing pages convert better. For most people, changing things as simple as punctuation or background colors can make the difference between a few sales and a dozen sales. Spending the few minutes it takes to set up a script for testing and providing variations of your current site is all it takes to optimize for better conversions.

Tip #3. Diversify your traffic, right now. Putting all your eggs in one basket is a recipe for disaster, even if you pay for traffic. With Google slaps that can devastate entire campaigns, it’s a poor idea to depend on traffic from just one channel. Having organic and passive traffic that comes through articles or video marketing is a great way to provide some passive traffic that keeps coming no matter what. Even if you can get additional sources of traffic that trickle in a few clicks a day you’re still that much better off when your other traffic sources dry up or go stale.

Tip #4. Outsource the tough stuff. If you aren’t already outsourcing the majority of your work, now’s the time to get started. Outsourcing landing page creation, video creation, social media marketing and other tedious tasks is a great way to free up time to manage your overall marketing strategy. Utilizing sites like RentACoder.com or GetaFreeLancer.com is a great way to find people who will do your work for you, and you can stay protected via escrowing the payment.

Tip #5. Diversify your income streams. If you’ve been promoting one product for a while now and are earning a steady income, it may be time to branch out to new opportunities. What would you do tomorrow if the product you’re promoting gets buried in a legal battle and is forced to shut down? Believe it or not, this does happen, and promoting at least two to three products or services is a good way to protect your affiliate marketing income and scale up your business.

Tip #6. Optimize your load time. If you’re sending traffic to your landing pages and trying to make sales, optimizing your load time and your page’s general performance is key to higher conversions. The faster your site loads, the more money you’ll make. This isn’t just important for customers visiting your page – it also plays an important role in SEO and getting more organic traffic. If you use WordPress, look into using Wp-Cache, a plug-in that speeds up load times dramatically for visitors.

Tip #7. Start using Web 2.0/social media. If you’re not currently using any kind of social media or Web 2.0 services to promote your site, now might be the time to do it. While Web 2.0 and social networking has been a staple of affiliate marketing for quite some time, there are still a few people who aren’t using them to increase traffic and sales. Start leveraging sites like Twitter and Facebook to find people in your niche to sell to.

Tip #8. Find higher-paying products to promote. If you’re already an affiliate of a top weight loss product, try to track down a program that converts just as well but pays a few bucks more than your current one. This goes for any niche or type of product, and promoting something that pays just a few dollars more can make a huge difference in your income. Another way to get more out of an affiliate product is to simply speak to your affiliate manager or the product owner and ask about earning more per sale. Depending on the volume and sales you do, they might allow you to earn more commissions.

Tip #9. Get laser-targeted traffic. If your sales are currently poor or your landing pages aren’t converting as well as they should, it’s probably a good idea to increase the quality of the traffic you’re using. If you’re getting broad or general visitors who aren’t necessarily interested in what you’re promoting, you’re just spinning your wheels and getting no traction. Focus in on more targeted visitors by switching up the keywords you target and making sure they’ll attract the right visitors.

Tip #10. Offer more than one product on your landing pages. A good way to increase conversions across the board is to offer more than one product on your landing pages. This works particularly well on review blogs but can work in other formats as well. For example, if you’re promoting a weight loss supplement, offer two other competing weight loss supplements and rate them individually. Believe it or not some people will purchase the competing products, which will generate money you would have otherwise left on the table.

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