Optimize Blogger Blog Title for better ranking and results

Having good blog titles will yield superb results for the Search Engine results. This is abasic strategy that is used by all proper SEO bloggers to increase the number of clicks linked to their page. Anybody using the originally set blogger templates will have to tweak them just a bit to make sure it is optimized for Search Engines. These are really simple steps and you don’t need to be a master coder to set it up right.

Before making any changes it would be wise to know why you are editing the default settings. The bloggers’ Default templates' Title Tag normally indicates the blog's name first then the title of the blog post. To boost the rankings of your blog in any search engine, you will have to make the blog’s post title come up first followed by the blog’s name. This is because the major search engines first look for the blog’s title firstly followed by the content which includes the blog’s name.

Using the Test blog, I’ll show you how to optimize your blogger’s blog title.

1. Login into your blogger account.

2. Look for the “Layout” or “Design” tab and select it. under this select and click on “EditHTML”

3. Using the CTRL + F shortcut, search for the HTML code:

	<title><data:blog.pageTitle/></title>

4. This code is usually close to the start of the top in most templates. Once located, replace it with this new HTML code:

	<b:if cond='data:blog.pageType == &quot;item&quot;'> <title><data:blog.pageName/>: <data:blog.title/></title> <b:else/> <title><data:blog.pageTitle/></title> </b:if>

5. Finally save your new settings. The new HTML code should look similar to this:

After this, your post titles will appear first then the name of the blog. The Search Engine will however have to scan through your blog first before it makes any changes. Now when people search for a phrase or word which is included in the title of your blog postings, but not in the blog’s name, your search results will come up in a much higher position than before.

Posted in: blogging, tips, traffic, trick

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