Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Wednesday, October 12, 2011

Why Every Good Blogger Should Try Affiliate Marketing


Well, first of let me declare that we are discussing good bloggers here – who are getting decent amount of traffic and “pocket full of monthly revenues from PPC advertisers & Direct advertisers.
So all newbie’s – just stay away from this stuff for several more months . So let me start with some great stuff that I have came across after experimenting three years of my blogging career.

Affiliate Marketing

Selling products is like having nice business where people invest in marketing & earn huge money for selling their stuff. In online Affiliate Marketing we have to sell other peoples digital products like Ebooks, Software, Services & sometimes some physical goods also (Like DVDs)

What’s the Catch ?

The best thing every blogger have as resource is its huge readers. As blogs gets updated frequently it gets listed higher in searches. High volumes of pages from blog, which have rich content – always help them in search traffic.

Building Email List For Free

Many of bloggers also have thousands of readers subscribed by email, so that content delivery is ensured to each of them. Generally affiliate marketers spend thousands of bucks to promote their product on websites & search results. Their list building is methodologies are well & proven but blogger don’t have to waste any of his extra time building such list.
Just you can put a form for including Email & Name at top right corner of your blog & you can get it from premium email building services like Aweber.com or Free Alternatives like YourMailingListProvider.com
This list keeps on building on itself & you don’t have to spend anything for it.

How to Sell ?

1. Placing Links: The very first way is including product links in your  blog post that are most relevant to the product. Beginners, take note that you don’t  have to place link in every article you have – you just place links in relevant articles. Also you can put link at the end of some post & encourage reader to buy the stuff.
2. Selling to List: If you are sending 12 mails to your email subscribers every month. One or two months can be promotional – where you can insist interested audience to buy the product you have.
You can also add small text link with description just like advertise in every mail you send out.  List of bloggers is not 100% targeted to specific product, because we write about many topics but yes it is still with 60% of interested buyers.
Suppose you send mail to your 10,000 email readers. Considering 1% CTR if 100 people buy the product you have which costs $35 – It will earn you
35 x 100 = $ 3500
So you can make a lot through 2 promotional emails of your blog readers. It can also increase depending on price of product.
3.  Banner Ads on blog:
You can also replace some of your Adsense ads with affiliate banner ads, which can also get you much of revenue. If you don’t want waste much of place you can put small 125×125 ads in pack of four. It displays for different product & can get you revenue from alternate products.
Where to get these high paying awesome products ?
Clickbank.com has been considered as a heaven to affiliate marketers since long time but there are also some new marketplaces to go for. As a beginner I suggest you ClickBank because it’s simple to understand & have wide variety of products.

Key to the Maximum Revenue

Experimenting with different types of promotion, different placements, variety of promotional mails, attractive product description is your key to maximum revenue.
Trying alternative methods would earn you to its fullest potential & almost 3 to 4 times compared to blogging. Its an added source of revenue to your blogs income. It is not going to take much of your blog space or not reducing your readership.
It will always give you more & help you to become an actual Pro blogger.

Tuesday, October 11, 2011

Keeping Your Affiliate Marketing Strategies in Shape


There are a lot of challenges to face in affiliate marketing, just like with any other business. There are pitfalls you need to avoid and certain things you need to do to keep your affiliate marketing strategies working and bringing in consistent ROI. So what’s the best way to do it and how do you stay on the right path to maintaining and growing your business? Here are 10 key tips you should know and remember for making your affiliate marketing business a successful one.
Tip #1. Don’t skimp on SEO. Just because you’re ranking well and bringing in traffic from other sources doesn’t mean you should disregard SEO. Search engine optimization is a long-term strategy that will bring you residual traffic for years to come. Investing weekly or monthly in backlinking or press releases is a great way to keep your site relevant and climbing up the search engine results. Even if you’re ranking well right now for your top keywords, going lax on your SEO will result in someone else outranking you – it’s just a matter of time.
Tip #2. Split-test your landing pages. Whether you’re sending traffic via PPC or article marketing, you’re leaving a significant amount of dough on the table if you don’t split-test what landing pages convert better. For most people, changing things as simple as punctuation or background colors can make the difference between a few sales and a dozen sales. Spending the few minutes it takes to set up a script for testing and providing variations of your current site is all it takes to optimize for better conversions.
Tip #3. Diversify your traffic, right now. Putting all your eggs in one basket is a recipe for disaster, even if you pay for traffic. With Google slaps that can devastate entire campaigns, it’s a poor idea to depend on traffic from just one channel. Having organic and passive traffic that comes through articles or video marketing is a great way to provide some passive traffic that keeps coming no matter what. Even if you can get additional sources of traffic that trickle in a few clicks a day you’re still that much better off when your other traffic sources dry up or go stale.
Tip #4. Outsource the tough stuff. If you aren’t already outsourcing the majority of your work, now’s the time to get started. Outsourcing landing page creation, video creation, social media marketing and other tedious tasks is a great way to free up time to manage your overall marketing strategy. Utilizing sites like RentACoder.com or GetaFreeLancer.com is a great way to find people who will do your work for you, and you can stay protected via escrowing the payment.
Tip #5. Diversify your income streams. If you’ve been promoting one product for a while now and are earning a steady income, it may be time to branch out to new opportunities. What would you do tomorrow if the product you’re promoting gets buried in a legal battle and is forced to shut down? Believe it or not, this does happen, and promoting at least two to three products or services is a good way to protect your affiliate marketing income and scale up your business.
Tip #6. Optimize your load time. If you’re sending traffic to your landing pages and trying to make sales, optimizing your load time and your page’s general performance is key to higher conversions. The faster your site loads, the more money you’ll make. This isn’t just important for customers visiting your page – it also plays an important role in SEO and getting more organic traffic. If you use WordPress, look into using Wp-Cache, a plug-in that speeds up load times dramatically for visitors.
Tip #7. Start using Web 2.0/social media. If you’re not currently using any kind of social media or Web 2.0 services to promote your site, now might be the time to do it. While Web 2.0 and social networking has been a staple of affiliate marketing for quite some time, there are still a few people who aren’t using them to increase traffic and sales. Start leveraging sites like Twitter and Facebook to find people in your niche to sell to.
Tip #8. Find higher-paying products to promote. If you’re already an affiliate of a top weight loss product, try to track down a program that converts just as well but pays a few bucks more than your current one. This goes for any niche or type of product, and promoting something that pays just a few dollars more can make a huge difference in your income. Another way to get more out of an affiliate product is to simply speak to your affiliate manager or the product owner and ask about earning more per sale. Depending on the volume and sales you do, they might allow you to earn more commissions.
Tip #9. Get laser-targeted traffic. If your sales are currently poor or your landing pages aren’t converting as well as they should, it’s probably a good idea to increase the quality of the traffic you’re using. If you’re getting broad or general visitors who aren’t necessarily interested in what you’re promoting, you’re just spinning your wheels and getting no traction. Focus in on more targeted visitors by switching up the keywords you target and making sure they’ll attract the right visitors.
Tip #10. Offer more than one product on your landing pages. A good way to increase conversions across the board is to offer more than one product on your landing pages. This works particularly well on review blogs but can work in other formats as well. For example, if you’re promoting a weight loss supplement, offer two other competing weight loss supplements and rate them individually. Believe it or not some people will purchase the competing products, which will generate money you would have otherwise left on the table.

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